Political/Institutional Barriers

Political and institutional barriers could significantly impact the SENDER project. For instance, political obstruction, entailing actions or inactions from government leaders and policymakers, might hinder the development and execution of energy management projects. Various interests within differing government organizations or departments can result in conflicting guidelines within the governance structure, leading to potential hurdles in implementing energy efficiency projects. Non-harmonized energy efficiency standards at international, national, or sub-national levels can create a lack of policy coordination, posing another potential setback for the SENDER Project. Furthermore, institutional bias, where political organizations show partiality towards certain energy efficiency applications.

Economic Barriers

Economic barriers present a crucial challenge to the SENDER project. High investment costs for energy efficiency programs may result in internal competition for capital, thereby potentially prioritizing other projects. Additionally, the often short payback periods required for energy efficiency investments might be seen as a natural response to the risk involved, further deterring investment in these kinds of project. The dynamics between landlords and tenants might create a scenario of ‘split incentives’, where both parties are unwilling to invest as they might not be the ones reaping the consumption cost benefits. High upfront costs can further inhibit progress, especially in cases where there is a lack of economic incentives such as financial support from public authorities. Complex and lengthy processes around energy efficiency measures might deter users due to the time investment required. Finally, expected profit margins might be overestimated as certain hidden costs are commonly overlooked during the evaluation of profitability.

Social Barriers

Social barriers also pose significant challenges to the SENDER project. A lack of information and awareness about the incentives of energy efficiency can lead to reduced public interest and participation. The transition to renewable energy has often encountered public resistance and opposition due to low levels of awareness about the benefits of renewable energy. As data privacy and cyber security become increasingly important, concerns in these areas could spook potential users and create resistance against the adoption of energy-efficient solutions. Uncertainty about the financial feasibility, characterized by a lack of clarity over cost and benefit, can deter potential investors. Moreover, the ‘Not In My Backyard’ Syndrome (NIMBY) highlights the discrepancy between individuals advocating for renewable energy in theory while opposing local projects, a factor that could further impede the advancement of the SENDER project.

Technological Barriers

Technological barriers to the SENDER project are noteworthy as well. A lack of sufficient data on energy consumption, demand, and building characteristics can inhibit the creation of effective comparisons with measured data, thereby reducing the efficiency of energy management. Challenges related to the precise measurement and verification of energy utilization and potential savings contribute to a scenario with notable uncertainties in energy usage and saving estimates. This uncertainty could potentially dissuade stakeholders from adopting energy-efficient measures. Moreover, the innovative nature of the SENDER project implies a certain level of technological maturity, which could pose an increased risk due to potential difficulties in implementation and the possibility of unforeseen challenges arising from the use of new technologies.

Environmental Barriers

Environmental barriers constitute another key challenge for the SENDER project. Notably, the concentrated solar power used in photovoltaics requires extensive land use, which can stir opposition from various parties. Such opposition could stem from the perceived disruption to local ecosystems, contestation from other land use interests, or a general resistance to significant changes in the local landscape. This need for substantial space could thus impact the geographic feasibility and public acceptance of photovoltaic projects.

Legal Barriers

Legal barriers also pose significant obstacles for the SENDER project. Regulations that effectively disincentivize energy efficiency could obstruct implementation, particularly if they don’t align with the goals of the project. Additionally, ineffective government policies supportive of increasing energy efficiency can introduce further roadblocks and uncertainties around a project’s legal viability. Administrative and bureaucratic complexities add another layer of potential hindrances. Organizational inefficiencies and communication barriers between different authorities and government departments have the potential to slow down the project, delay necessary approvals, and increase the general complexity of managing and implementing such projects.


In conclusion, the SENDER project, while promising in its aim to enhance energy efficiency, faces a host of challenges spanning political, economic, social, technological, environmental, and legal realms. Political obstruction, conflicting interests within governance structures, and a lack of policy coordination contribute to potential institutional barriers.

Economic hurdles could stem from high investment costs, short payback periods, split incentives, and a potential lack of economic incentives. Socio-cultural aspects, including awareness, public resistance, data privacy concerns, financial feasibility uncertainty, and the NIMBY syndrome also present considerable impediments.

From a technological standpoint, the absence of sufficient energy consumption and demand data, challenges related to energy utilization, and potential saving measurements pose risks. Environmentally, the land use requirements of photovoltaics could encounter resistance.

Finally, regulatory constraints encompass issues like regulations that discourage energy efficiency, ineffective government policies, and administrative complexities. Effective management and mitigation strategies must be developed and applied to address these potential barriers, ensuring the successful implementation and sustainability of the project.


FH-Prof. MMag. Dr. Michael Schmidthaler
Head of Studies AMI
Tel.: +43 50 804 33481

Martin Eder, BA
Research Assistant AMI
Tel.: +43 50 804 33482